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What clients have to say.

“Drew is an incredibly skilled brand strategist. His work helped define and orient my marketing strategy at Saint-Gobain, by skillfully consolidating an unorganized ‘box’
of acquired product brands (50+) into a compact brand architecture of just four strong
line brands. It
set the stage for a strategic business reorganization. Restructuring
and then realigning our product offer with clearly defined customer segments, under functionally defined brands, set our business on a firmer, clearer, more cohesive foundation for long-term success.”

—Ray Pace,
Global Marketing Director Saint-Gobain,
Performance Plastics

“Drew is
a brilliant strategist and a great writer and ‘Namer’. We worked on many projects over the years, and all of them have been successful.”

—Dave Hurlbert,
Director Naming and Corporate Identity,
Landor Associates

“Drew has
a keen sense for clarifying the challenges and opportunities, which
help set the playing field for identifying solutions, regarding branding communications.”
—Nola Jensen,
Global Brand Design, NIKE

“Drew is
one of the best thinkers I have ever worked with. He has a very broad
range of capabilities.”

—Kraig Kessel,
Principal,KRAIDO,
Creative Director, Retail Branding, Addison,
San Francisco New York

“Drew is
a unique individual of rare talent, intellect, and a person of great integrity. People who come with his creative skills are hard to find.”

—Alan Brew,
Founding Principal, Branding Business,
Managing Director, Landor Associates,
London & San Francisco

Building Brands. Defining Success.

©2023 by Definition Branding

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